Posts from January 2019

One of the first things you should understand before selling your home is who you are selling to and what about your home is marketable in today's real estate market. Zillow surveyed, recorded and analyzed data from people who bought homes in 2018. Here are the highlights of their research.

Who Are the Buyers?

• The typical buyer is a well-educated, 41-year-old couple who has previously owned a home
• The typical first-time home buyer is 34 years old
• The largest, single group of home buyers is millennials between ages of 24 and 38
• Median household income is $72,500
• Of those buying a home:
  • 65% married
  • 19% never married
  • 11% divorced/widowed
  • 9% living with partner
• Of those buying a home:
  • 86% live with other pe...

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If you've ever watched "The Price is Right," you know that the only way to win is to be the one to correctly guess the price of the item you want without going over! That means your guess must be just slightly under the retail price.

In today's shifting real estate market, where more inventory is coming to market and home values are projected to appreciate at lower rates, homeowners will not be able to price their homes as aggressively as they were able to just last year.

They will have to employ the same strategy: be the closest without going over!

As we have explained 

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Every homeowner wants to make sure they maximize their financial reward when selling their home. But how do you guarantee that you receive the maximum value for your house?

Here are two keys to ensure that you get the highest price possible.

1. Price it a LITTLE LOW 

This may seem counterintuitive, but let's look at this concept for a moment. Many homeowners think that pricing their homes a little OVER market value will leave them with room for negotiation. In actuality, this just dramatically lessens the demand for your house (see chart below).

Instead o...

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They say the home is where the heart is, but we all know the heart of the home is the kitchen. With everything that happens in your kitchen, keeping it organized can be a bit tough. We have a few storage tips and simple updating ideas to keep the heart of your home pumping as strong as ever. 

Island Cabinets: We could all use more cabinets in our kitchen, right? Yes! So, if you have an island in your kitchen, make sure it is pulling double duty. It seems standard practice that kitchen islands have cabinets already built in, but you'd be surprised to find some actually don't. Plus, if you are using a non-traditional island, it might not have the same amount of storage space as traditional ones. If you are lacking storage space, consider investing in a new island or re-purposing a piece of furniture like...

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In today's market, as home prices rise and a lack of inventory continues, some homeowners may consider trying to sell their homes on their own, known in the industry as a For Sale by Owner (FSBO). There are several reasons why this might not be a good idea for most sellers.

Here are the top five reasons:

1. Exposure to Prospective Buyers

According to NAR's 2018 Profile of Home Buyers and Sellers, 95% of buyers searched online for a home last year. That is in comparison to only 13% of buyers looking at print newsp...

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